This is what we mean:
Our 250g beans are specialty grade, sourced as green coffee via our partner importers and score a minimum of 85 points on the SCA recognised cupping scale.
We believe that having transparency of the value created at each stage of the supply chain ensures we are paying the correct amount for the coffee and that the farmers ‘gate price’ is well above the minimal economic sustainable levels.
This is not just 20% above the market price as some ‘green washing’ brands will boast. That doesn’t get anywhere near improving the situation. We can sometimes pay up to 6x the average market price. Why? Because that’s what the coffee is worth! And by roasting it and packing it ourselves we will make enough margin to pass it on to you at an excellent price.
Now you know why you pay what you pay for your coffee from us!
This is what we mean:
We are not trying to save the world. But we would like to play our part in improving it, giving it a better chance.
Our coffee capsules are made from plants. In our case, a by-product of the sugarcane plant. They are made into a form of plastic (known as PLA – Poly Lactic Acid – made without using fossil fuels such as oil) and moulded into a capsule shape to work in your Nespresso machine.
The key to this is that we can choose and control the start of life of our capsules. We choose plant-based materials to avoid the massive additional energy and toxic emissions generated in the production of aluminium capsules. Aluminium is a very recyclable metal. But at the start of it’s life, it has to be dug out of hug holes in the ground. The environmental impact of this is massive. And every new aluminium capsule needs new aluminium. It is a very unvirtuous circle. And we don’t like it.
We think our capsules just offer a better way. They come from carbon absorbing plants, require less energy to produce them and at the end of their life they either turn back into small amounts of CO2, water and biomass in industrial composting plants or are burned like a lot of waste and leave little trace on the environment.
Their footprint on our planet is much lighter!
